BONITA
The first step in the Aguardiente project, a spirit for the brand Bonita, was to carefully analyse and create a detailed world around the product. Bonita’s world is the one of local alcohol, the great South American mountain chain, its territory and its topography. The creative process was entirely inspired by the bumps and hollows present in the Andean landscape. A landscape where grow the plants which will, after gathering, constitute this spirit which has many similar characteristics to the one of a brandy.
Aguardiente is not a very well-known alcohol and is mainly bottled in Iberian countries, as well as in some South American countries.
It is produced from an artisanal distillation, and made from a mixture of alcohol and plants. The blend of this spirit differs depending on the country of production. That is why we talk about a multitude of preparations constituting a whole, grouped in a typology of spirits rather than alcohol. These great visual and olfactory markers have guided the creative process of Studio Boam, in order to achieve a true transposition of the world of alcohol.
